Stakeholder Interaction: A Qualitative Approach to Beach Tourism Management
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Abstract
This study aims to describe the natural tourism potential of three beaches in the Kanigoro Area.
Each beach is managed individually by its respective beach pokdarwis, and its management has no
integration system. The Kanigoro community already has a relatively high level of tourism awareness, and
there is a community of photographers who support tourism activities. However, this physical and non-
physical potential must be managed effectively and efficiently to improve the welfare of the local
Kanigoro community. This research uses descriptive qualitative methods to describe the situation or
problems in the Kanigoro Beach Area. This study allows researchers to understand the context in detail,
analyze the variables involved, and explore the perceptions and views of relevant stakeholders.
Diversification of tourism products plays a vital role in extending the level of tourist visits by encouraging
them to visit more than one beach to increase the tourism sector's economic benefits by increasing the
duration of stay and tourist spending. Jargon "Discover the Beauty of Kanigoro". The Kanigoro Coastal
Area is divided into three regional development themes, namely Nguyahan Beach (The Wonders of
Kanigoro), Ngobaran Beach (Authentic Kanigoro), and Ngrenehan Beach (Nautical Live of Kanigoro).